Monthly Archives: May 2013

Online content strategy: a closer look at how this influences the travel consumer’s buying decisions

May 3, 2013 To create a successful online experience requires relevant content that engages the user and motivates them to act on or share that content. An effective content strategy that includes streamlined rich media distribution to multiple channels can significantly impact bottom line results. EyeForTravel’s Ritesh Gupta investigates. Prioritizing content in formats such as … Continue reading Online content strategy: a closer look at how this influences the travel consumer’s buying decisions