What the Travel Industry Lacks: Personalization

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Don’t you love shopping at Amazon, eBay or Zappos? Doesn’t the fact that as soon as you enter their webpage, you are shown multiple promotional ads that are of things that actually interest you and represent some kind of value?! Wouldn’t…

Where Consumers Choose to Plan or Book Travel, and why...

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IcePortal helps clients manage and distribute visual content to over 11 million unique visitors a month on 1,000s of travel and local websites around the globe in nine languages. To know more about us visit our social profiles on Facebook,…

Who Really uses Travel Agents

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We know everyone uses the internet to book travel nowadays. Even though travel agents remove the annoying weight of having to plan your own trip and go through thousands of websites to find a nice accommodation, people have become more and…

Videos dominate the travel industry!

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IcePortal helps clients manage and distribute visual content to over 11 million unique visitors a month on 1,000s of travel and local websites around the globe in nine languages. To know more about us visit our social profiles on Facebook,…

12 Insane (but true) Statistics on Visual Content

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As you may know, we are a visual company. We believe in "Visual Content is King" rather than "Content is King", simply because not all type of content can hold the 3-year old attention span that most of us have nowadays. As I do my usual…