In the process of converting lookers into bookers, personalization is fast becoming an important differentiator. According to a recent Mindtree study, 78% of travelers have bought online based on personalized promotions they have not bought before. Consumers want to see content tailored to them. Once you know what your audience wants, how do you know … Continue reading Can Personalizing your Content Increase Bookings?
The hot temperatures and beautiful beaches of the Caribbean make the various islands a popular vacation destination. Also contributing to the allure are countless hotels with stunning views, pools, restaurants and more. What sets some hotels apart from others in terms of booking rates is their ability to capture and show off these attributes to … Continue reading 5 Caribbean Hotels with Dazzling Visuals
In an attempt to step up efficiency, some hotels have started incorporating robots into their operations. Whether or not they will see a significant increase in productivity with these new additions is yet to be seen, however, the use of robots is sure to generate conversation among the industry and travelers at the very least. … Continue reading Ways Hotels Are Incorporating Robots Into Their Operations
There has been a great deal of talk surrounding virtual reality in recent months. It is said to be the next big thing in technology and according to Markets and Markets, the immersive virtual reality market is expected to reach $407.51 million by 2018. This trend is something travel companies can and are taking advantage … Continue reading 3 Travel Brands Using Virtual Reality in Their Marketing Strategy