Monthly Archives: May 2018

What to Look for in a Visual Content Management System (Part 5/5)

In previous weeks, we’ve covered what makes up a dynamic visual content management system (CMS). So far, we explained the importance of scoring, tagging, tracking and delivery in the correct specs and language. This week we’ll wrap up our series and highlight how important it is to have stellar customer support from the company that … Continue reading What to Look for in a Visual Content Management System (Part 5/5)

What to Look for in a Visual Content Management System (Part 4/5)

So far, our series has covered scoring, tagging and tracking within a visual CMS. The fourth part of our series will focus on the importance of having your visuals delivered to channels in the correct specs… In order for visuals to be delivered to distribution channels to best convert travelers online, they must be delivered … Continue reading What to Look for in a Visual Content Management System (Part 4/5)

What to Look for in a Visual Content Management System (Part 3/5)

In recent weeks we’ve highlighted how scoring and tagging of visuals within a visual content management system (CMS) can benefit hotels. The third part of our series will discuss tracking of visuals and how it can help you audit your content. Tracking In order to properly understand where your content is being delivered (or not … Continue reading What to Look for in a Visual Content Management System (Part 3/5)

What to Look for in a Visual Content Management System (Part 2/5)

Last week, we began discussing what travel suppliers should be looking for in a visual content management system (CMS). Our first criteria was scoring of visuals, which helps travel marketers audit their visuals for optimal distribution across the web. We will now focus on tagging of visuals and how it can benefit your property. Tagging … Continue reading What to Look for in a Visual Content Management System (Part 2/5)