According to Searchmetrics, 60% of leisure travelers and 41% of business travelers build their own trip itineraries. This means that travel brands must ensure they are doing whatever possible to be found/seen online in order to stay competitive and generate bookings. To successfully do this, attention must be paid to Google rank and the factors … Continue reading What Affects Your Hotel Website’s Google Ranking?
SEO (Search Engine Optimization) is a key component when it comes to being found online. In an industry as competitive as the hospitality industry, hotel companies should make sure they are doing everything they can to increase their visibility on search engines. There are numerous ways to step up your SEO game which can then … Continue reading 5 SEO Tips to Increase Findability for Your Hotel