Posts

flower

3 Spring Cleaning Tips for Your Hotel Marketing

, , ,
HOTEL MARKETING 101 Now that spring is will be here soon, what better time to “spring clean” your hotel marketing efforts? To kick off your hotel marketing spring cleaning, ensuring these three items are taken care of is a a great place…

Are Your Hotel Visuals Being Distributed Properly Across All GDS’?

, , , , ,
Hotel Photo Distribution on all GDSs (a How to) First of all, in order to increase hotel bookings on all global distribution systems, it is imperative for hoteliers that their hotels’ visuals are being displayed properly. When uploading…

Don't we all want great hotel customer service?

Today I was trying to think about the last time I had good customer service… It took me a while to recall something worth remembering. Now that I think about it, I even remember finding myself surprised whenever I did get outstanding…
millennials smartphone

Ways Hotels are Embracing Millennials

, , , ,
Smartphones usage is at the highest level ever. Millennials and Gen Xers are the culprits of consumption. The average mobile user picks up their cell phone 80 times a day.  Are you one of them?  How are hotels embracing millenials? What…
stack of photos

What to Look for in a Visual Content Management System (Part 4/5)

, , ,
So far, our series has covered scoring, tagging and tracking within a visual CMS. The fourth part of our series will focus on the importance of delivering  the correct specs for hotel visuals to all the channels. Delivering Correct Specs…
tracking hotel visuals

What to Look for in a Visual Content Management System (Part 3/5)

,
In recent weeks we’ve highlighted how scoring and tagging of visuals within a visual content management system (CMS) can benefit hotels. The third part of our series will discuss tracking hotel visuals and how it can help you audit your…
tagging of hotel visuals

What to Look for in a Visual Content Management System (Part 2/5)

, , , ,
Last week, we began discussing what travel suppliers should be looking for in a visual content management system (CMS). Our first criteria was scoring of visuals.  Scoring helps travel marketers audit their visuals for optimal distribution…

What to Look for in a Visual Content Management System (Part 1/5)

, , ,
Have you heard of scoring hotel images ? Are you a large hotel group looking to simplify your image distribution or a small, independent hotel looking to extend the reach of their marketing? Certainly, a dynamic visual content management…

Promoting Your Hotel with Facebook Video

, ,
Video marketing is rising in popularity across most industries, especially the travel and hospitality industry. To be specific, 65% of travelers use video when thinking about taking a trip (Think with Google). Travel video content is consumed…

A 7-Step Quality Audit for Your Hotel Visuals

, , , ,
Today’s hotel booking landscape is as competitive and cut-throat as ever, making it an absolute necessity for hotel marketers to cover all of their bases on the web. One of the most important, if not THE most important factor in consumers…